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Channel Program is the ultimate MSP- vendor platform for uniting the best MSPs with the best vendors out there. The rapidly growing startup focused on increasing brand awareness with the help of different marketing channels. The goal was to reach out to the target audience on various platforms using consistent brand messaging.
Channel Program is building its online presence across all B2B channels such as LinkedIn, Twitter, Facebook, etc. Additionally, we experimented with short-form content on Instagram and TikTok to increase brand visibility. Most of the social media campaigns had one goal: website registrations. Using the right social strategy and marketing funnel, we achieved our campaign goals.
